In the high-stakes world of U.S. RV sales, knowing which dealerships are moving the most units is more than a bragging right. It's a roadmap for profitability, strategic pricing, and regional market dominance.
Based on real sales data from January 2024 to April 2025, this report breaks down the top 10 RV dealerships in the U.S. by units sold. If you're an RV dealer aiming to grow market share, optimize inventory turnover, or scale smarter in 2025, these benchmarks can help refine your sales strategy and competitive position.
*Figures based on aggregated web listing data and available sales disclosures.
With over 62,000 RV units sold, Camping World remains the dominant retail force, thanks to its national footprint, deep inventory, and highly competitive pricing, particularly in towable RVs.
Dealer Takeaway: Competing head-to-head with Camping World may not be realistic. Instead, focus on local differentiation, customer service, and value-added service packages to win over buyers who prioritize personalization.
Dealers like Blue Compass, General RV, Bish’s RV, and Lazydays are proving that strong digital strategy, diverse product mix, and agile inventory management can drive impressive regional volume.
Actionable Strategy: Use geo-targeted ads, dynamic pricing tools, and trim-level optimization to align your dealership’s inventory with what’s trending in your territory.
Fun Town RV, Campers Inn, and Great American RV have fewer rooftops but post high sales velocity per location. Their success lies in aggressive event-based promotions, regional buyer targeting, and lean inventory cycles.
Local Dealer Insight: If you're based in high-recreation regions like Texas, Colorado, or Florida, these trends show the importance of leveraging local buyer behavior and seasonal demand.
🔹 Benchmark Your Sales Velocity: How does your monthly unit turn compare to national averages for similar store sizes?
🔹 Trim-Level Analysis: Are your slow sellers aligned with what these top dealers are moving? Shift focus to high-velocity models.
🔹 Price-to-Market Ratio: Use pricing tools to identify where you stand vs. top competitors, especially in key travel months (March–July).
The 2025 U.S. RV market rewards dealerships that think ahead, not just in unit count but in margin strategy, inventory balance, and regional strength.
If you're not one of the largest RV dealerships in the U.S., you can still be one of the most profitable. Lean into inventory velocity, regional intelligence, and data-backed decision-making. These top-performing dealerships are winning because they understand where the buyers are—and what they want
Use this dealer-level insight to:
Looking for broader RV industry trends?
Read our 2025 U.S. RV Industry Outlook
⚠️ Disclaimer
Data is based on public listing platforms and aggregated industry sources. Figures are indicative and may vary across reporting intervals.
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